Head of Content and Campaigns

Ultimate Performance is the world's leading personal training business, with 25 gyms across 8 countries. We are relentless in delivering industry-leading results and setting new standards in health and fitness. We're seeking a Head of Content & Campaigns to drive our content strategy, execute impactful campaigns, and lead a high-performing team. This senior role requires a strategic thinker with a passion for storytelling, brand growth, and performance-driven marketing. Key Responsibilities

• Develop and execute a world-class content strategy with the Marketing Director and senior stakeholders
• Lead the creation of high-impact, multi-channel campaigns that fuel brand growth
• Oversee the content calendar and ensure seamless production across all channels
• Partner with Unfiltered to shape and execute their content roadmap
• Collaborate with the CEO and key teams to bring creative concepts to life
• Align with Copy, Creative, and Channel teams to deliver ROI-driven campaigns
• Launch new products with compelling marketing strategies
• Integrate AI tools to enhance content production
• Establish performance reporting and process optimisations

Requirements

• 7+ years of experience in multi-channel marketing campaigns
• Proven leadership skills, inspiring collaboration and efficiency
• Strong process mindset, with expertise in streamlining workflows
• Data-driven approach to campaign execution and optimisation
• Sharp attention to detail with a focus on quality and performance

Benefits

• Holiday: 25 days, plus bank holidays
• Pension: salary sacrifice scheme with employer contribution
• Simply Health Policy: claim money back on essential healthcare expenses like dental and optical care, remedial or sports massages and physiotherapy treatments
• Discounts: Employee discounted products, including 40% off our meal delivery service Goodprep, 50% discount on 1-2-1 world-leading personal training sessions at the U.P. Manchester gym, 40% discount on U.P. supplements and protein powder
• Salary sacrifice schemes: reduce your tax and NI contributions and enjoy non-cash benefits like Cycle to Work and Tech/Home schemes
• Cash equity plan: cash bonus each year which grows in line with business growth, begins after two years of service
• Referral policy: bonus incentive for successful referrals
• Employee assistance programme: free access to mental health guidance, telephone counselling and financial support 24/7
• Fitness classes: Weekly group training sessions at our U.P. Manchester gym based in Spinningfields
• Hybrid Working: 3 days a week in the office, 2 from home.

If you're ready to lead groundbreaking campaigns and shape the future of fitness marketing, apply now.